News & Updates (Digital Marketing)

SEO Blogs

• We Tracked 1,885 Pages Adding Schema. AI Citations Barely Moved. May 11, 2026
  AI cited pages were almost three times more likely to have JSON-LD than non-cited pages. That’s a big gap, and the kind of stat that gets shared in LinkedIn carousels and conference slides as proof that schema is an AI…Read more ›
  Louise Linehan
• Schema Markup: What It Is & How to Implement It May 11, 2026
  ​​ Here’s a basic example of what the code can look like: ​​You can see that, unlike the words on a page, schema is a form of structured data. Its standardized format means there’s no chance of Google misinterpreting it.…Read more ›
  Despina Gavoyannis
• Claude Skills for SEO and Marketing: What They Are and How to Use Them May 8, 2026
  It pulls the article and generates three to five distinct LinkedIn posts. Before that, every LinkedIn post started the same way. I’d re-explain the voice rules. The fold-line rule. The hook patterns I like, the ones I don’t. The example…Read more ›
  Si Quan Ong
• On-Page AEO: 4 Writing Frameworks for Better AI Visibility May 8, 2026
  Dan Petrovic wrote a great article explaining why human-friendly content is AI-friendly content. In a nutshell, there is a striking parallel between how people and AI models process text information: we both try to glean meaning from long text without…Read more ›
  Ryan Law
• How Does AI Get Its Information? Training Data, RAG, MCPs, and APIs Explained May 7, 2026
  Each data layer has its own pros and cons, so if you’ve ever wondered why an AI confidently told you something wrong, why one tool seems to know about last week’s news and another doesn’t, or why your competitor’s product…Read more ›
  Ryan Law